Retail Safari (part 5) – Cos

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An upmarket store from of H&M, COS (Collection of Style) is the first store of what looks like being a rolled out format across major European cities. As Desigual it’s sited in part of the (ex) Liberty building on two floors. It’s style is restrained and follows the Zara ethos of selling reasonably priced products in a quality environment. There are many small details which are interesting to spot, and a quiet and relaxed atmosphere including plenty of chairs and seats to sit and relax and engage in some people watching.

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