Archive for September, 2007

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Some ecommerce numbers worth knowing

We do love a good statistic here and here’s a few to mull over … 90 per cent of adults became angry and stressed at a slow or poor response via email from a companys customer service – Retail Bulletin – dealing with online enquiries 80 per cent of customers who buy online have researched in a catalogue first – Retail Bulletin – Integrated marketing fuelling ‘flick Read more …

Ecommerce
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Pop up retail – online

Pop up retail isn’t of course limited to the offline world. Amazon provides widgets for your blog or website, read the story on Mashable, or the original story on Problogger. Pop up retail is also happening (popping up?) however fleetingly in transactional emails, RSS feeds, blogs and social networks and affiliate and aggregate websites, although this trend seems more in B2B than B2C which inthe Read more …

Pop up retail, Retail

Pop up retail

This week I received my copy of Frame magazine and was completely taken with the article on page 241 “Plastic Dreams” an exhibition in Shanghai Times Square: beautiful red plastic mannequin’s from La Rosa and a fantastic plastic walled structure with clear plastic blocks from Sturm und Plastic what an amazing sight. What a fantastic opportunity to create a exhibition/moving retail Read more …

Pop up retail, Retail
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Billboards

Billboards

These beautiful billboards from the Johnson Banks thought for the week, reminded me of these blank billboards in Säo Paulo, photographed by Tony de Marco, originally via the Creative Review blog. This New (or is that Nu?) Austerity trend seems to be gaining traction.  Read More …

Advertising
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Oxfam online shop

With the strapline of “from designer to downright comfy” Oxfam’s online shop sells a range of what we might call ‘vintage’ fashion including accessories and childrenswear. Here’s another business getting its act together online. This is a great way of using an existing offline social network to create a new online network. Sometime soon are we going to see something Read more …

Ecommerce
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The new ASOS website

The Christmas website makeover constinues. ASOS launch their ‘new season’ look. Product images are bigger, search can be narrowed and there ‘s plenty of readability with trends , daily news and a blog. Very fine. I like the idea of creating a design that can be updated seasonally, even weekly or daily I suppose, bringing a bit of visual merchandising to the web, seasonal shop windows Read more …

Ecommerce
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The iPhone swizz

http://www.apple.com/hotnews/openiphoneletter/ couldn’t he just have given them all $100 credit? And why will you only be able to redeem your credit against a purchase at an Apple Store? What a swizz. Seth says he steps up to the plate, no chance.  Read More …

Apple