Archive for August, 2011
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Can you tell navy blue from black?
According to the PSFK Future of Retail Report … 67% of customers who try on items buy them. Only 10% of customers make a purchase that they haven’t tried on. That’s why stores have begun to make changing rooms more attractive to customers. Lighting is of course the key element in changing rooms, if you can tell navy blue from black you know the lighting is working. Then come the add Read more …