Advertising

John Lewis celebrates London Design week

How? With an interactive infographic of course … Brought to you by John Lewis. You can get a better/friendlier view of the whole thing here, or use your keyboard arrow keys to scroll.  Read More …

Cross merchandising the Harvey Nichols way

It’s always important to up sell in retail and being obvious about it is not always going to work. Sometime a bit of lateral thinking can go a long way. These ads from Harvey Nichols take cues from ecommerce sites as in ‘people who bought that also bought this’ but really in quality retail this kind of cross merchandising should be the norm, although generally it isn’t. Three Read more …

For the bookshelf – Supergraphics

A new book by Unit Editions, to give it it’s full title Supergraphics. Transforming Space: Graphic Design for Walls, Buildings & Spaces. Supergraphics is the name of an architectural movement from the 1960s and 70s that saw architects attempt to ‘remove solidity, gravity, even history’ by the simple act of applying paint and graphics to the interior and exterior surfaces of buildings. You Read more …

Rapha Cycle Club

A good piece about the Rapha Cycle Club café from Noisy Decent Graphics. Also worth looking at his flickr group of the café. The Rapha website’s not too shabby either and a nice video on Monocle. These days there’s no reason not to have a shop, a pop up shop, a twitter, a facebook page, a van, go to festivals, write a book, a photo essay, a magazine, have a loyalty card, a website, a Read more …

Brands on Twitter

Doesn’t seem much real life interaction between customers and brands via Twitter over here (UK). Over there (US) of course it’s done better. More on The Escape Pod’s blog. Originally spotted on Brandflakes for Breakfast  Read More …

Billboards

These beautiful billboards from the Johnson Banks thought for the week, reminded me of these blank billboards in Säo Paulo, photographed by Tony de Marco, originally via the Creative Review blog. This New (or is that Nu?) Austerity trend seems to be gaining traction.  Read More …