This isn’t usually a blog for work but in the spirit of ‘things of interest’, the new Being-Digital new website (designed and built by us) launched earlier this week.
Being-Digital is a conference for the discerning digital beings amongst us. Hopefully a place to garner some knowledge and mingle with the digiteratti. Amanda will be in attendance as a panellist, probably without the pink cowboy hat.
More info on the website and digital brochure.
A little while ago I added a vote for your favourite Web App button on here. Now the results are in. My particular favourites are Mint and Basecamp and of course WordPress. Surprisingly FaceBook is only number 4 although it does seem to be going through a ‘it’s got too big let’s knock it down’ phase at the moment.
The full list is here.
If you’re into web apps (and why wouldn’t you be?) you can vote for your favourite and have a chance to win a wii.
Just click on the box at the top and it’ll take you to the voting form.
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You can now bookmark news items on the BBC on your favourite social bookmarking/sharing website. More here.
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We’re designing 4 websites at the moment (at the last count) that all include some sort of social commerce and social network, so here’s some timely research from e-consultancy.
My key outtakes …
- More than half of UK online customers say reviews are extremely or very important in making an online purchase.
- More than half of all online sellers (51%) consider User Generated Content (UGC) as either extremely important or very important to company strategy over the next year.
- Customer ratings and reviews are being used by 28% of online sellers, with more than half (52%) saying that they were considering the use of this feature on their websites.
- The most widely perceived benefit of ratings and reviews among online sellers is an improvement in site conversion rates, improved customer retention and loyalty, and better search engine optimisation.
- The overwhelming majority of survey respondents (97%) said that they found ratings and reviews either extremely helpful or very helpful “as consumers”.
Meanwhile in the ‘real’ world nearly two thirds of fashion retailers still don’t have a transactional website. I know, I know I really must find something new to wang on about.
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